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Brand Manager

Full Time

Softlogic Glomark 

Brand Manager

ARE YOU INSPIRED TO INSPIRE?

THEN THIS IS YOUR CHANCE

Softlogic GLOMARK, Sri Lanka’s first inspirational Global Market which is the latest extension under Softlogic Holdings PLC through Softlogic Supermarkets (Pvt) Ltd, brings the Sri Lankan consumers a whole new dimension of Global Modern trade retailing.

With extensive expansion plans to provide an unmatchable global experience through uplifting consumption moments of all Sri Lankans, Softlogic GLOMARK sets its trail in offering an unparalleled service that would set industry benchmarks.

BRAND MANAGER

Job Description

  • Ensuring consistent messaging across all marketing channels, including social media, advertising campaigns, website content & PR efforts.

  • Proactively getting involved in the strategizing & execution of digital & social media activities including Google/YouTube advertising, social media content planning, SEO/SEM and related developments in the digital/social landscape.

  • Overall management of OMNI Channel related performance objectives and Marketing activity.

  • Carrying out market research in order to keep up to date with customer trends and analyzing trends to make appropriate marketing decisions.

  • Supervising advertising, product range design and other marketing materials to maintain consistency in branding.

  • Effectively managing the overall Brand P & L, alongside the Marketing Budget based on pre-set organizational objectives.

  • Managing marketing partners to make sure optimum conceptual, production, price and relevant outcomes are obtained.

  • Planning, implementing, managing and reviewing all promotional campaigns, lead generation campaigns, events, activations, competitions, etc.

  • Maintaining effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives/executions.

Requirement

  • Age below 35

  • A degree in Business Management, Marketing and / or any other professional qualifications such as CIM/SLIM or Digital Marketing qualifications

  • MBA in Marketing or Management will be an added advantage

  • 2–3 years of experience in similar capacity

  • Should possess strong interpersonal skills and analytical mindset

  • Should be result oriented and have the ability to innovative in developing the business

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